Channel Force Multiplier propels tech companies to new heights, strategically expanding their market reach and driving sales growth through innovative channel partnerships and distribution solutions. Industry leader Rob Lloyd empowers you with the tools and insight needed to succeed in the ever-evolving IT landscape.

  • Business planning and execution with a focus on measurable results
  • Partner recruitment, enablement, and business development
  • Managed Service Partner (MSP) and cloud partner development
  • Channel marketing strategy and planning
  • Events (partner-facing, customer-facing, industry-trade shows)
  • Enablement/training (sales, engineering)
  • Partner technical readiness programs (including demo gear, customer evaluation, POC)
  • Service sales development (including pre/post-sales support, professional services, managed services)
  • Sales forecasting and business analytics
  • Cross-functional collaboration (Leadership, Operations, Regional Sales & Marketing, Engineering, Finance)

We empower IT companies to soar to new heights! Discover what doors we could open for your brands!

Distribution and Channel Partner ManagementDistribution and Channel Partner Management

Are you ready to elevate your brand, expand market reach, and drive revenue growth? Channel Force Multiplier is a trusted ally helping IT companies unlock unparalleled success in the dynamic world of two tier channel sales. Longtime channel advisor and advocate Rob Lloyd has over 25 years of experience developing tailored and innovative solutions for technology clients. From adept business planning and execution to cutting-edge marketing strategies and robust partner recruitment/enablement programs, he is committed to helping clients to achieve measurable results and maximize market impact. Discover what Rob can do for your brand!